http://communityguy.disqus.com/enWed, 24 Oct 2007 10:01:20 -0000http://www.communityguy.com/710/the-fourth-wall-and-character-blogs/#comment-1465003Thanks for the feedback, Janey. I agree that a total lack of branding makes little sense. But there's a sweet spot somewhere between no branding and placement within the <a href="http://company.com" rel="nofollow">company.com</a> universe.jakemckeeWed, 24 Oct 2007 10:01:20 -0000http://www.communityguy.com/710/the-fourth-wall-and-character-blogs/#comment-1465004Hmmm, I started to think about this, and at first I was sold, hook, line and sinker. In fact, there is a new show that does a character blog that is so horrible that I wish they would be forced to read this article. <br><br>But then I had a thought, if the fourth wall is completely hidden, and a character blog is just started on a Blogger page, what is to stop the corruption of anyone just starting one? If it doesn't say NBC, or ABC, ect. right across the top, I can hardly trust that this Blog is really put together to enhance my viewing pleasure by the writers that have invested interest in this shows survival. <br><br>It could be written any obsessive fan that is surmising or fantasizing, perhaps with some intellectual insight (best case), but worst case, he has an axe to burn, a prank to pull, or is a few beers short of a case. <br><br>So while I think its a great idea, I think loyal readership would be lost over the lack of "proof" or brand identity of it truly being written by the actual writers of the show.JaneyWed, 24 Oct 2007 02:30:43 -0000