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Can you defy the 90-9-1 Rule?

Started by Jake McKee · 1 year ago

At this point, you’ve probably heard discussion of the “90-9-1 Rule”. Jakob Nielsen describes it this way:

User participation often more or less follows a 90-9-1 rule:
90% of users are lurkers (i.e., read or observe, but don’t contribute).

9% of users contribute from time to time, but other priorities ... Continue reading »

2 comments

  • So if I follow a 'related entry' from 10 months ago and comment on it does anyone hear it?

    To make sure I'm clear - you are saying Rewards (points?) drive people to be motivated by the points vs the content and Awards (photo contest) still keeps the focus on quality photos, correct?
  • I hear ya, Miles. I hear ya.

    That's the basic point - not that one is good and the other is bad, just a word of caution for using rewards because of the inherent potential for gaming.

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